Revolution Foods

Drive the creative vision for Revolution Foods, dedicated to fostering lifelong healthy eating and advancing City Wide Wellness. Oversee all aspects of brand architecture and strategy, managing creative initiatives for both the healthy school meals program and direct-to-consumer ventures.

Corporate Website Redesign: Led the redesign and relaunch of the Revolution Foods brand website for SY 2018, enhancing user experience and brand visibility.

Content Creation: Conceptualized and produced engaging video and social media content in collaboration with videographers, writers, and social media influencers.

Photography and Packaging Upgrade: Modernized and elevated the photography and packaging for the Dinner Hero Fresh Meal Kit service, including setting up an internal corporate photo studio to handle all photo and video requirements.

Design Strategy for Visibility: Developed and executed a design strategy to increase consumer visibility for the Dinner Hero Meal Kit Service, supporting a pop-up store initiative targeted at parents and the general public.

Collaborative Event Programs: Partnered with Food Network star Claire Hollingsworth to create and implement event-based programs in schools, fostering engagement with students and school district partners.

City Wide Wellness Initiative.  Website and Whole Foods School Lunch Program and Packaging.